Health and Wellness magazine
Our lives are full of different aspects and sometimes it is hard to focus on one single thought.
"The current" would bring peace and tranquillity into people’s everyday lives by providing easy-digest articles on health and wellness. In the post-pandemic world, choosing to indulge in our oasis, even if for just a little while, people will be able to focus on something positive while flipping through the pages
Thoughts on the project
When developing the idea for The Current, my goal was to create a safe space for all creatives that have struggled in the past and/or continue to struggle staying creative as well as looking for a way to research their mental and physical health all in one place.
By publishing, I hoped to achieve recognition among other writers as well as create a piece of my own work where I could let my imagination be put to use. I hoped to serve as a platform for other young writers and upcoming brands to use the spreads to promote themselves as well as also having a platform for expressing their passion, just like I do.
Looking back now, The Current magazine was just the beginning of "The Current" journey of products later released and future products planned to be. The meaning of the current - flowing along the stream and gathering my people and nature around me - has become my life reminder to keep following my true north.
In the future, I would choose to have a digital product to save the costs of printing and lower exposure risks, but if not possible, steer away from compostable products as that may give off an incorrect brand image of destruction and unimportance. I would also not use compostable printing as the profit for it is minimized compared to the cost of production. Having improved my design skills, I can see some flaws in the visual portrayal and would pay more attention to the hierarchy of components now.